Detox Campaign
Time: 2010s
Place: Worldwide
Details: In 2011, Greenpeace started a dialog with Zara to ban toxics from the clothing production. Greenpeace published its "Toxic threads: the big fashion stitch-up" report in November 2012 as part of its Detox Campaign identifying companies that use toxic substances in their manufacturing processes. Nine days after the report was published, Zara committed to eradicating all releases of hazardous chemicals throughout its entire supply chain and products by 2020. Zara became the biggest retailer in the world to raise awareness for the Detox Campaign, and switched to a fully toxic-free production.
Best-effort ordering. Some events may appear out of order since many are only known to the year, but they are usually around the same period.
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