Facebook, Inc.
Harvard's "face book"
Cambridge, Massachusetts, U.S.
A "face book" is a student directory featuring photos and personal information.In 2003, Harvard had only a paper version along with private online directories. Zuckerberg told the Crimson, "Everyone's been talking a lot about a universal face book within Harvard. I think it's kind of silly that it would take the University a couple of years to get around to it. I can do it better than they can, and I can do it in a week."