Bank of America (BofA) launched its BankAmericard credit card program
Sep, 1958 Fresno, California, U.S.
In mid-September 1958, Bank of America (BofA) launched its BankAmericard credit card program in Fresno, California, with an initial mass mailing (or "drop", as they came to be called) of 60,000 unsolicited credit cards.
