Historydraft LogoHistorydraft Logo
Historydraft
beta
Historydraft Logo
Historydraft
beta

Xerox

Steve Jobs made a deal with Xerox's venture capital division

1979
U.S.

In 1979, Steve Jobs made a deal with Xerox's venture capital division: He would let them invest $1 million in exchange for a look at the technology they were working on. Jobs and the others saw the commercial potential of the WIMP (Window, Icon, Menu, and Pointing device) system and redirected development of the Apple Lisa to incorporate these technologies. Jobs is quoted as saying, "They just had no idea what they had". In 1980, Jobs invited several key PARC researchers to join his company so that they could fully develop and implement their ideas.


<