Tuesday Apr 6, 2010 to Present
Xiaomi Mobile Internet Industrial Park, Anningzhuang Rd, Haidian District, Beijing, ChinaXiaomi Corporation is a Chinese electronics company founded in April 2010 and headquartered in Beijing. Xiaomi makes and invests in smartphones, mobile apps, laptops, bags, trimmers, earphones, MI Television, shoes, fitness bands, and many other products. Xiaomi is also the fourth company after Apple, Samsung and Huawei to have self-developed mobile phone chip capabilities.
The Xiaomi Mi 1 smartphone was announced in August 2011. The device had Xiaomi's MIU firmware along with Android installation. The first Xiaomi Mi 1 smartphone was then commercially appeared in Asia and East Asia technological markets.
In August 2012, following the first version of the smartphone, Xiaomi Corporation announced its new device called Xiaomi Mi 2 smartphone. It was improved from the previous version by updating the new firmware with the most updated Android Version.
On 5 September 2013, Xiaomi CEO Lei Jun announced plans to launch an Android-based 47-inch 3D-capable Smart TV, which will be assembled by Sony TV manufacturer Wistron Corporation of Taiwan. The company explained the choice to take advantage of Wistron's skill as a supplier of Sony.
In 2014 Xiaomi announced its expansion outside China, with its first international headquarters in Singapore. Future product launches and activities in the region will be set up there. Following Singapore, the company opened in Malaysia, Philippines, and India, and plans to enter Indonesia, Thailand, Russia, Turkey, Brazil and Mexico in the following months.
In March 2014, Xiaomi Store Australia (an unrelated business) began selling Xiaomi mobile phones online in Australia through its website, XiaomiStore.com.au. However, they traded for only a few months, as Xiaomi soon "requested" that the store be shut down on (or by) 25 July 2014. Shortly after sales were halted, the website itself was also taken down, on 7 August 2014. An industry commentator described the action by Xiaomi to get the Australian website closed down as unprecedented, saying, “I’ve never come across this [before]. It would have to be a strategic move.” At the time this left only one online vendor selling Xiaomi mobile phones into Australia, namely Yatango (formerly MobiCity), which was based in Hong Kong — although this business closed in late 2015.
In December 2014 Xiaomi completed a round of equity financing led by Hong Kong-based technology fund All-Stars Investment Limited, a fund run by former Morgan Stanley analyst Richard Ji raising over US$1 billion, with a valuation of more than US$45 billion making it one of the most valuable private technology companies in the world.
On 23 April 2015, Xiaomi CEO Lei Jun and VP Hugo Barra came together to announce a new smartphone named Mi 1s in India, the first phone to be launched in India before any other country. The Xiaomi Mi Band was also launched in the same event.
On 9 March 2016, Xiaomi launched its Redmi Note 3 in India. It was a groundbreaking smartphone at the time in the budget segment and was well received by Indian customers. It made record sales on the year, and Xiaomi brand name continued to grow.
On 5 September Xiaomi released Mi A1, which is the first Android One smartphone under the slogan: Created by Xiaomi, Powered by Google. In the event key note Xiaomi stated they started working with Google for the Mi A1 Android One smartphone almost six months ago. An alternate version of the phone is also available with MIUI and is known as MI 5X.
On May 3, 2018, Xiaomi filed to go public on the Hong Kong Stock Exchange and aims to raise $10 billion in IPO which is expected to be the world's biggest IPO raise since 2014, Xiaomi also announced in partnership with 3 (telecommunications) to sell smartphones in the United Kingdom, Ireland, Austria, Denmark, and Sweden.
In March 2019, Xiaomi partnering with AMTD obtained one of the eight virtual bank licenses in Hong Kong. The company also has introduced Xiaomi Mi 9 phone which has a fingerprint scanner in its display. It was the second phone of the brand with this technology available on the market.
In March 2018, at China's annual legislative session in Beijing, Xiaomi CEO Lei Jun announced that Xiaomi has "always been considering entering the US market" and will launch in the US smartphone market by late 2018 or early 2019. Xiaomi already sells assorted items in the US such as power banks and Bluetooth speakers.
In July 2021, Xiaomi surpassed Apple, making Xiaomi the second-largest smartphone maker in the world according to Canalys. Later that month, Counterpoint announced that Xiaomi also surpassed Apple for the first time in Europe, making them the second-largest in Europe as well.