Lacoste - Novak Djokovic Was Named brand ambassador and "The New Crocodile" For Lacoste

Time: 2017

Place: Troyes, France

Details: In 2017, tennis player Novak Djokovic was named brand ambassador and "the new crocodile" (next to Rene Lacoste) for Lacoste. This obligation includes a five-year contract as well as multiple appearances in advertising campaigns.

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