Facebook, Inc. - Zuckerberg Built a Website Called "Facemash"

Time: 2003

Place: Cambridge, Massachusetts, U.S.

Details: Zuckerberg built a website called "Facemash" in 2003 while attending Harvard University. The site was comparable to Hot or Not and used "photos compiled from the online facebooks of nine Houses, placing two next to each other at a time and asking users to choose the "hotter" person". Facemash attracted 450 visitors and 22,000 photo-views in its first four hours. The site was sent to several campus group list-servers, but was shut down a few days later by Harvard administration.

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