Sony Corporation - Introducing The BRAVIA Name
Time: 2005
Place: Tokyo, Japan
Details: The company then introduced the BRAVIA name. BRAVIA is an in house brand owned by Sony which produces high-definition LCD televisions, projection TVs and front projectors, home cinemas and the BRAVIA home theatre range. All Sony high-definition flat-panel LCD televisions in North America have carried the logo for BRAVIA since 2005. Sony is the third-largest maker of televisions in the world. As of 2012, Sony's television business has been unprofitable for eight years.
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